Let’s face it— the Internet is moving at Mach 10 and we can’t keep up with the pace. Sometimes you need a cheat sheet of what has happened lately that applies specifically to your practice. Google and Facebook tend to make some of their biggest changes at the end of fourth quarter and the beginning of first quarter of a given year.
- What are the specific changes that impact your business immediately and how you should implement those changes?
- The priority of changes you need to make in your business. Usually not all changes can be made at once!
Ways to keep up with these changes in the months to come so you are not left flat-footed!
- That Adwords are a “must do” not a “nice thing to do” in their SEO program.
- Call To Action buttons are new, powerful and easier to track ROI.
- Beyond Indigo can manage an Adwords campaign for hospitals. We are certified and a Google Adwords Partner, which means we work directly with a representative with Google.
- You have to do Adwords consistently, monitor reports and combine them with a monthly SEO Program.
- Ads through the Adword program show up on all devices.
Let us know what you think.
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